Tue Feb 7

Commercial Day

Marketing 11,

Notes on the evolution of Marketing.

Review

First, complete questions 1,2,7,8 page 32 and 33

next,move onto the practice quiz below.

Practice quiz @: http://www.worldofmarketing.nelson.com/quizzes/chapter_1_self-quiz.htm

Here is a list of the major topics on the test.

Marketing Definition

Goods and Services (Raw materials, consumer good, finished good etc) NOTES

Supply and Demand NOTES

Evolution of Marketing (4 phases) NOTES

Marketing focus (regional, national, international, brand, distribution) NOTES

Marketing activities (10 of them)

4 P's

Push and Pull strategies

Sec 1.5

HOMEWORK: Study TEST Thursday


Marketing 12

Today you are going to look at big companies and adverstising in the superbowl.
LINK

1. Look at the above link and list some things that you think would be interesting or attractive to large companies.

Next, you are to look up the following to help you with your investment knowledge. Feel free to ask for help.


2. What are mutual funds?
3. What are the TSX, Dow Jones, NASDAQ?
4. What is a bear market? What is a bull market?